Collecting Data in Developed and Developing Nations
Number of pages:
24
ABSTRACT:
This 24 page paper examines the differences and similarities when collecting data for marketing purposes in developed and developing countries. This is examined from the perspective of various influences including culture, ethics, marketing, political, legal, economic, structural, informational and technological and sociocultural factors. The bibliography cites 23 sources.
FILE NAME:
File: TS14_TEdatadevc.rtf
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