International Expansion
Number of pages:
9
ABSTRACT:
This 9 page paper considers a fictitious case of a Nigerian business which wants to expand internationally. The paper outlines different areas of consideration for the business in determining its expansion strategy. This includes the internationalisation process, international market research, selecting the market, methods of market entry as well as international pricing and arranging payments. The bibliography cites 7 sources.
FILE NAME:
File: TS14_TEinigeria.rtf
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