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Shop4Now Case Study

Number of pages: 16

ABSTRACT:
This 16 page paper looks at the Irish internet firm Shop4Now and analyses the organization and its business model using a range of tools, including SWOT, a strategic marketing analysis, 4 C’s, porters five forces and value chain analysis. The results are used to make suggestion for future strategies. The paper is based on a case study supplied by the student. The bibliography cites 7 sources.

FILE NAME:
File: TS14_TEshop4now.rtf

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