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Marketing Audit -Siemens AG

Number of pages: 12

ABSTRACT:
A 12 page paper that offers a marketing audit of Siemens AG. Sections include: Environmental Aspects, comprised of economics, market and technology and Marketing, comprised of objectives, strategies, tactics, the 4P's, and organization. The essay begins with an executive summary. Bibliography lists 17 sources.

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File: MM12_PGsiemn.rtf

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